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Saturday, 12 May 2018

Syria or Zayn Malik?

There always comes a time in a writer's life when he or she asks herself a very certain question. This question came to mind as well and I asked my self- “Am I the same as a newspaper or am I my own writer?”
Let me start by saying that I consider myself very very different from your average media source. 
To me, the newspapers are very one sided or biased. They gather their information according to what the readers enjoy the most. For example, lets say that a large number of readers of newspaper X enjoy reading articles about celebrity doing absurd things over war and peace news. 
Then newspaper X would rather post many more articles of Britney meltdowns. 
We say that things today can be very personalised when we choose it to be. This is true for even media which adheres to the golden rule: “consumer is king.” However, though the consumer is king, it seems that there is a higher motivator than providing news to the king- money. Money is the reason you see more actor related news than Syria related news. Money is the reason you see sooooo many advertisements instead of relevant articles. Money is the reason these companies work. 
Its true that without money, media companies would go under and it is essential for any business to make money, but in the path of making money, the media companies have forgotten the true essence of journalism- to provide transparent news. 
Providing useless news can be traced back tot he incentive super response bias. The blame, on one side of the coin, is the consumer’s as well. Out generation of readers has become very lethargic and information about serious issues has seem to have taken the backseat behind entertainment news. The consumers put out a want for entertainment news. At that time the amount of entertainment news and serious news was balanced out. The news companies saw this want and capitalised aggressively on this and with time, we saw the massive showbiz takeover our regional news outlets. 
The donkey reacted intensively to the carrot dangling in front of it. 

Today, very few (if any) independent media outlets exist which are not driven by monetary desires and just want to project clear and true news.

I feel like small bloggers like me are one of them. I just want to tell you my mind and am not really interested in making gains from my blog. If I were, you’d see my blog filled with advertisements. I do give my opinion on topics, but that goes only as far as your first ear. To remove it from your other ear or not is your decision

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